by Ryan Casey | Sep 4, 2014 | Focus
I have an addiction. It’s an addiction that I know I’m not alone in having. It’s an addiction that is clear to see at family gatherings, on public transport, even in cinemas and on nights out. It’s an addiction that can affect anyone of any...
by Ryan Casey | Oct 3, 2013 | Publishing
What a real Spotify for books contender would look like, in my eyes, is this: a flat fee of £10 per month to take your unlimited collection of books everywhere — mobile, tablet, etc. Sort the audience attraction out first and the royalties later (because visibility is...
by Ryan Casey | Sep 3, 2013 | Publishing
So, I was just preparing to cook myself a nice gourmet lunch of haricots à la sauce tomate sur pain grillé (beans on toast, innit), when I saw that Amazon have just now launched a new program called Kindle Matchbook. Beans on toast, you’re going to have to wait...
by Ryan Casey | Aug 7, 2013 | Marketing, Publishing
Part three, on KDP Select and BookBub, is available here. Several months ago, I hypothesised that the changes in Amazon’s affiliate terms and conditions would lead to the self-destruction of the KDP Select programme. While my hypothesis may have appeared a...
by Ryan Casey | May 23, 2013 | Publishing
A couple of years ago, self-publishing was a dirty word. Okay, okay — it still is. But it’s slowly shaking its negative connotations. People are not only able to publish books that publishers dismiss as inappropriate, but are managing to form stable...