by Ryan Casey | Aug 19, 2015 | Marketing, My Books, Publishing
First of all, I’d like to apologise. Several months ago, I promised that the Brian McDone Mystery books would forever be available across all platforms. I don’t like bringing up old promises, especially on the rare occasion I break them. But I feel...
by Ryan Casey | Oct 15, 2014 | Marketing, Publishing, Writing Advice
I’ve had a few questions from readers about what to do when book sales slump, or how to kick sales off that haven’t even had chance to slump. I thought I’d answer very simply and publicly in this post with a few words of general advice and guidance....
by Ryan Casey | Oct 2, 2014 | Marketing, Publishing
Writing isn’t easy. But compared to the business of writing, it’s an absolute breeze. Because these daily topics have so far dealt with a lot of questions I’m asked, I figured I’d continue that trend and talk about something I actually get...
by Ryan Casey | Oct 1, 2014 | Marketing, Publishing
Over the last couple of years, I’ve written a few posts on KDP Select, Amazon’s publishing program offering benefits for 90 days of exclusive enrolment. I’ve grown up with this system, so it’s only natural that my views on it have changed over...
by Ryan Casey | Sep 30, 2014 | Marketing, Writing Advice
I have a confession to make. Earlier this summer, I wrote a romance novel. Now this isn’t too hard a stretch of the imagination. All of my books, even the darkest ones, have romance at the core. After all, romance is something that binds each and every one of us...
by Ryan Casey | Aug 1, 2014 | Marketing
Ah, yes. That time of year again. It goes without saying that ebook pricing is one of the most contested, debated, and downright despised topics by the majority of writer-publishers today. Do I price low to attract readers to my series? Price high to maximise income?...
