by Ryan Casey | Aug 15, 2012 | Marketing
Not a day goes by without seeing yet another person trying to flog their work on Twitter. New Top 1000 book for 99c! Familiar? Buy my latest novel NOW! Okay, it’s starting to get a little annoying now. My latest book is AMAZING, buy it! Right, seriously, just...
by Ryan Casey | Aug 13, 2012 | Marketing
I admit that I was initially a little cynical about Twitter. Early web stats indicated maybe one, or two views per day via the site – and that was on good days. Facebook seemed to be where the bulk of my traffic came from. I stuck with my tweeting method,...
by Ryan Casey | Aug 6, 2012 | Marketing
I can’t even begin to count the number of writing guides and blog posts I have read that advise an author to ‘be everywhere’ when it comes to social networking. After all, how hard can running multiple social media accounts really be? The odd tweet...
by Ryan Casey | Aug 1, 2012 | Marketing
Getting noticed is tricky. Sure, us writers are lucky having the internet at our fingertips, but sometimes, when social media doesn’t seem to be getting us anywhere, it becomes easy to doubt its influence. Whilst I am an advocate and trumpet-blower for social...
by Ryan Casey | Jul 27, 2012 | Marketing
A few of you might have noticed that I dabbled with Google AdSense last week. For those of you who aren’t already aware: AdSense is a program run by Google, in which you can throw a few adverts on your website, and make a little bit of cash. In the end, I decided it...
by Ryan Casey | Jul 23, 2012 | Marketing
Some authors really don’t like Facebook. They find it restrictive, compared to the open nature of Twitter, and often skip creating a Facebook author page completely. Personally, I think that this is a mistake. Facebook has been a huge motivator for me in the...
