by Ryan Casey | Jul 4, 2013 | Marketing
A couple of months back, I wrote what was supposed to be the start of a three-part blog series on book marketing. It was intended as a sort of all-encompassing thing, covering the ins and outs of mailing lists, back matter, social media and blogging. I’ve had a...
by Ryan Casey | Apr 24, 2013 | Marketing
Despite blogging on at least a weekly basis, one of the most common questions I’m asked by new and experienced authors alike is ‘how the [expletive] do I sell my [expletive] book?’ Ebook marketing is an absolute minefield. Do authors need to blog? Do...
by Ryan Casey | Feb 13, 2013 | Marketing
The End. A great pair of words to write, huh? An even greater pair of words when your readers reach them. If they stuck with your book right through to that point, then you succeeded in your goal of creating an engaging story. Pat yourself on the back. But a book...
by Ryan Casey | Nov 28, 2012 | Publishing
Note: Updated What We Saw launch details at the bottom, if publishing talk ain’t your thing. Even if you are only a passing follower in publishing trends, you’ll have seen the latest major piece of news: Simon & Schuster have opened a...
by Ryan Casey | Nov 9, 2012 | Marketing
I’ve seen lots of opposition to the idea that writers should blog about writing since I started blogging about writing back in June. The main argument against is that everything that can be written about writing already has been written, and by much more...
