by Ryan Casey | Jan 25, 2013 | Marketing
Yes, I’m going to talk about KDP Select again. I’ll let you in on a secret. My previous post on how to maximise your KDP Select free days is rather popular with the Google searchers. Maybe it’s because of good SEO, or content, or whatever — I...
by Ryan Casey | Nov 30, 2012 | Marketing
Firstly, I’d just like to put it out there that ‘necessary’ is the one word I struggle with most in the English language. I just can’t get my head around the little bugger, no matter how much I’ve tried, so I think I deserve something of...
by Ryan Casey | Nov 16, 2012 | Marketing
I just re-enrolled Something in the Cellar for another three-month period of Amazon’s KDP Select programme. For those of you who don’t know, KDP Select is Amazon’s exclusivity deal for authors. Basically, you pledge not to sell your digital book...
by Ryan Casey | Nov 9, 2012 | Marketing
I’ve seen lots of opposition to the idea that writers should blog about writing since I started blogging about writing back in June. The main argument against is that everything that can be written about writing already has been written, and by much more...
by Ryan Casey | Oct 31, 2012 | Marketing
There is a brutal four-letter word out there that nobody likes to be accused of. The sort of word that can cripple confidence and force one to rethink entire marketing strategies. It’s a silent word, a word often whispered about in small groups before somebody...
by Ryan Casey | Oct 26, 2012 | Marketing
This is the final instalment in a four-part author platform building series. Part 1 covered the basics of getting everything in place, Part 2 looked at choosing a suitable layout and pages for your website, and Part 3 focused on blogging. Week Four is here already...